Top 21 Fashion PR Agencies for February 2023
While image is important for every brand, no other industry prioritizes it as much as the fashion industry. PR agencies help fashion brands to maintain their desired image by getting them linked with the right crowd, seen in the right publications, and promoted by the right names and faces. Here are the top fashion PR agencies responsible for establishing lasting brand images and building new brands.
Top 21 Fashion PR Agencies:
Headquartered in the center of America’s fashion industry — New York, BPM-PR offers a wide range of PR services aimed at fashion brands specifically. Included in their long list of services are press placements, product reviews, fashion events, and celebrity social media endorsements.
It doesn’t matter if you’re a small or big brand, their team of fashion PR experts have worked with fashion brands of all sizes from all over the world. From accessories to clothing line launches, they can take complete control of your PR strategies by operating as an extension of your team. Thanks to their strong connections, they can also land you consistent exposure on various platforms including print magazines, blogs, newspapers, and social media.
One of the most iconic names in the fashion PR industry, Karla Otto has been in the industry since 1982. The agency offers full-service brand-building solutions for industries such as fashion, beauty, design, lifestyle, and arts and culture. Their comprehensive communications services include media strategy, reputation management, media buying, product placements, brand features, event amplification, and many more.
Karla Otto has an impressive client list featuring some of the leading fashion brands in the world. This includes Givenchy, Calvin Klein, Chloe, Salvatore Ferragamo, Valentino, Lanvin, and Bulgari among many others. The agency is also behind the explosive success of Marni, helping the brand to become one of the most celebrated in the world of fashion.
The Hinton Group is a New York-based brand strategy agency founded in 2017 by Nate Hinton. They offer a host of marketing and communications services including event management, experiential marketing, social media marketing, celebrity and influencer collaborations, show productions, and digital and print editorial.
The agency gained recognition as one of the most powerful fashion PR firms by Observer in 2018 and 2019. They’ve worked with Fortune 500 companies and emerging brands alike with a clientele that includes reputable fashion brands like Claudia Li, Hanifa, Pyer Moss, Sergio Hudson, and Sukeina.
KCD is a leading global fashion services agency with 35 years of industry experience. They have offices in London, Paris, New York, and Los Angeles. The agency’s media services include brand and product positioning, show and event media management, new designer introductions, brand relaunches, global media strategies, and many more.
KCD boasts an impressive list of clients that includes some of the biggest names in fashion. Alexander McQueen, Anna Sui, Balmain, Calvin Klein, Chloe, Derek Lam, Fendi, Givenchy, Miu Miu, and Vera Wang are just a few of the fashion houses that the agency’s worked with.
Alioze is a communication and web production agency based in France. The agency has the expertise to develop impactful communication campaigns and transform your brand image on the internet while improving your press relations. They provide fashion brands with tailor-made communications services that include press and public digital relations, naming, branding, artistic direction, newsletters and email campaigns, and creation and marketing.
The firm has worked with a long list of clients that includes well-established fashion brands, children’s fashion brands, craftsmen, and emerging creators. Alioze boasts clients such as Guerlain, KENZO Kids, Paul Smith Junior, Red Luxury, Camille Fournet, and Banana Moon.
ARC is an Australian creative communications agency with 25 years in the industry and counting. The agency takes an interdisciplinary approach to shaping brand stories that boost relevance and spark conversations. In addition to media relations, ARC also has expertise in brand management, influencer marketing, creative consultancy, and communications strategy and positioning.
The agency’s worked with a number of reputable luxury brands beyond fashion. ARC’s clientele includes names such as Madewell, BONDS, Sheridan, MAISON de SABRÉ, Lacoste, and PUBLISHED BY to name a few.
Black Frame is a New York-based communications firm founded in 2004 by Brian Phillips. The agency offers comprehensive communications and brand image solutions for fashion brands. This includes communications strategy, public relations, collaborations, events, image management, media engagement and coverage, publicity, and VIP engagement.
The agency has a long list of reputable fashion brands in their client repertoire. Their current client base includes names such as Helmut Lang, KENZO, Rodarte, Melissa, and Nike. Black Frame has also worked with Coach, Dior Homme, Fossil, Jason Wu, Nordstrom, and Roger Vivier to name a few.
Purple PR is a PR agency for luxury brands with locations in London, New York, Miami, Los Angeles, and Hong Kong. The agency has an in-depth understanding of the luxury market, which allows them to effectively position your fashion brand in front of the right audience. Their expertise spans multiple industries including beauty and wellbeing, fashion and jewelry, art, design, and culture.
The agency has worked on a number of projects involving leading fashion and jewelry brands. This includes names such as Dsquared2, KENZO, Lacoste, Emilio Pucci, Gucci, and Lanvin. These Purple PR projects ranged from VIP events to content creation to influencer strategies.
So PR is a public relations agency based in Amsterdam and specializing in PR for beauty, fashion, and lifestyle brands. The agency has expertise in getting their clients in front of the right audience through social media, newspapers, and magazines. Their PR services include a number of solutions such as branding, consultancy, earned media, showroom, and press days.
The brand’s expertise has landed many clients in magazines such as ELLE, Esquire, Grazia, Harpers Bazaar, and Vogue. So PR’s client list includes plenty of new and established fashion brands such as Black Bananas, Elisabetta Franchi, NOTSHY Cashmere, and Steve Madden.
Find the Perfect Fashion PR Agency for You
If you’re planning to launch a new fashion brand or want to take an established brand to the next level, these top fashion PR agencies can help. Check out their service offerings and client history to find one that best suits your needs.
